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Comedy Central Introduces 2 New Series

Premiering Thursday, February 28, "The Ben Show with Ben Hoffman" is a sketch show/man-on-the-street hybrid, while "Nathan for You" is a docu-reality comedy.

Ben Hoffman in "The Ben Show" (right)
Ben Hoffman The Ben Show (right)February 4, 2013

Ben Hoffman in "The Ben Show"
Ben Hoffman in "The Ben Show"
Ben Hoffman in "The Ben Show" - © Comedy Central
"Nathan for You" (TV show) star Nathan Fielder
"Nathan for You" (TV show) star Nathan Fielder
NEW YORK, NY — Join the journey with Ben Hoffman in Comedy Central's newest show "The Ben Show with Ben Hoffman" as he moves through life attempting to figure it all out. Utilizing vignettes interwoven with sketches, Ben interviews and hangs out with various people and characters to explore the randomness that is his life. Eight episodes begin on Thursday, February 28 at 10:00 p.m. ET/PT, followed by the premiere of "Nathan for You."

"The Ben Show with Ben Hoffman" is a sketch show/man-on-the-street hybrid starring comedian Ben Hoffman . Between sketches, we follow Ben on a journey, such as forming a band, going on a blind date, buying a firearm or returning to his hometown in Kentucky. Ben seeks advice and guidance from strangers as well as people he knows, including his dad, ex-girlfriends and therapist, who also help him introduce the sketches.

In the premiere episode, Ben chats with Todd Bridges, who relates past stories using animation to discuss his crack use; old ladies audition for a role as "Gangsta Granny;" Ben chats with his therapist about his desire to buy a firearm; as the 'retweeter,' Ben shows the absurdity of celebrity tweets; and a rapper brings musical flair to the obits in "YoBitchuaries."

Ben was a Writer/Correspondent for Comedy Central's "Sports Show with Norm Macdonald " and wrote for the "Comedy Central Roast of Roseanne." In addition, he has appeared on "Arrested Development," "New Girl" and "Drunk History." Ben memorably pranked the Twittersphere during President Obama's Hollywood fund-raising event with George Clooney, tweeting as if he was present at the event.

What makes Nathan Fielder one of the most unconventional minds in the world of business? Tune in to Comedy Central's new series "Nathan for You" to find out. Each week this sweet, smart, but occasionally misguided young man visits real, small businesses and implements humorous, unique marketing campaigns. Eight episodes begin on Thursday, February 28 at 10:30 p.m. ET/PT, following the premiere of "The Ben Show."

In this docu-reality comedy, Nathan Fielder ("Jon Benjamin Has a Van") uses his business degree and life experiences to help struggling companies with strategies that no traditional business consultant would dare to attempt. From getting buzz for a yogurt shop by introducing a controversial flavor, to helping a taxi company reinvent the cab ride, or finding a legal way for a gas station to charge $1.75 per gallon and still make money, Nathan goes as far as it takes to make his ideas come to life. But because of his unorthodox approach, Nathan's sincere efforts to do good often draw real people into an experience far beyond what they signed up for.

In the first episode, Nathan sets out to drum up attention for a yogurt shop owner by creating a new flavor that's sure to be talked about. He also devises a scheme that allows a pizzeria to guarantee delivery in eight minutes or less. And Nathan field-tests his theory that confidence, not intelligence, is the key to success with an elaborate experiment involving a 7 year old, a jerk, and a turtle.

Hailing from Canada, writer, director and comedian Nathan Fielder is well-known for his online shorts and his weekly segments on the hit CBC comedy series "This Hour Has 22 Minutes." For his work on "This Hour Has 22 Minutes" Nathan received a Canadian Comedy Award, a Writer's Guild Award, and was nominated for a Gemini. Nathan has also written and performed on the Comedy Central series " Jon Benjamin Has a Van" and "Important Things with Demetri Martin."

"The Ben Show with Ben Hoffman" is executive produced by Hoffman, Mike Gibbons, Itay Reiss, Derek Van Pelt and Judi Brown Marmel and produced by Levity Entertainment. Monika Zielinska is the Executive in Charge of Production for Comedy Central.

"Nathan for You" is executive produced by Fielder, Michael Koman ("Important Things with Demetri Martin ") and Dave Kneebone ("Jon Benjamin Has a Van"). Jim Sharp and Jack Herrguth are the executives in charge of production for Comedy Central.